rtbhouse.com
Next-gen Performance Advertising
Accelerate revenue at scale. Capture what others miss.
Add Deep Learning-powered campaigns to your existing marketing stack. Drive growth on web and app.
How we're different
First-Party Advertising powered by Deep Learning makes us different in kind
Keep using the solutions you already have. We complement your performance marketing stack, and accelerate sales at scale. Here’s how:
First-party advertising
Build on what lasts
Activate first-party signals from your best customers. Identify patterns that reveal what drives performance. Use those insights to find new customers, secure top quality ad placements, and generate creative that inspires and converts. With no pooling and no selling of your first-party data, you’re building an exclusive competitive edge.
Deep learning
Scale what others miss
Leverage the combination of massive computing power and next-generation AI to identify non-obvious converters and address complex paths to purchase. Recommend products not previously viewed. And drive additive revenue at scale.
Connect, combine, and accelerate.
57% Added scale at set ROAS.
61% Of purchased products were not previously viewed.
0% Selling or sharing of your proprietary data.
How we deliver
Cut through the noise with Shoppable Creative
We display on-brand shoppable creative with personalized product recommendations based on first-party signals. Delivered across the entire purchase journey, it accelerates performance and strengthens your brand.
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What we offer
First-party performance advertising for web and app.
Drive additive sales at scale through a virtuous cycle of conversion, customer acquisition, engagement, and demand generation.
Next-gen retargeting Acquisition Quality Traffic Demand generation
Next-gen retargeting
Maximize conversion by capturing non-obvious converters that others miss while making novel product recommendations. Deploy engaging, brand-friendly shoppable creative to drive sales.
Add next-gen retargeting to create momentum and generate actionable insights used in the next phases of the cycle.
Acquisition
Generate initial conversion from new-to-file customers. Leverage multi-touch efforts, and dynamic product ads.
Get insights about the most valuable new customers, best performing media, and top creative from conversion tactics.
Quality Traffic
Quality Traffic challenges the idea that mid-funnel campaigns should generate as many clicks as possible: we optimize for tag-validated, meaningful visits and on-site engagement. That’s quality over quantity.
By combining this with hyper-relevant placements and LLM-powered audiences, we ensure your ad budget is spent on genuine interest, not just accidental traffic.
Demand generation
Showcase your products and brand message among high-intent prospects. Use video and display ads with product overlays to guide prospects toward purchase.
Deploy broader messaging to maximize brand impact.
Fueling the virtuous cycle of growth
How we work
“We’ve worked on previous successful campaigns with RTB House and knew we could approach them again to take care of our pre-holiday message campaign. Once again, they came through with impressive results that delivered on every point. It’s great to have such cooperation with a trusted provider that understands the industry and who we can collaborate with for specific media campaigns at Steve Madden.”
Maayan Shlomov
Digital & ecommerce Manager, Steve Madden
“We started using RTB House in 2019 for our retargeting efforts, with the goal of driving our CPA as low as possible by using custom bidding strategies. As our advertising strategy became more ROI-driven, we were able to make better use of our budget thanks to the personalization and effectiveness of Deep Learning algorithms.”
Jesslyn Kwong
VP Digital Performance & Solutions, 99.co
"RTB House has consistently met or exceeded the goals we've set and has proved to be an important marketing partner. We've been impressed with both performance and service levels, so much so that we've expanded our collaboration beyond the U.K.”
Michael Dobinson
Head of Performance Marketing, Secret Escapes
“RTB House drives at our speed. We have decades of data and generate more every day, and RTB House has proven that their technology can handle that vast sea of information and find patterns that will convince people to take action in the app. That’s what we needed, and it’s what we got.”
Paul Davey
Senior Mobile Marketing Manager, Autotrader
Case studies
Results from around the globe
Wherever you are, we’ll take you to new places on the world wide web.
Adding Traction to the U.K.’s Most Popular Car Marketplace
AutomotiveClassifieds](/content/case-studies/adding-traction-to-the-u-k-s-most-popular-car-marketplace/index.html)
Steve Madden Utilizes Deep Learning Video Campaign to Extend New User Reach
Fashion](/content/case-studies/stevemadden/index.html)
Deep Learning Secures a 200% Increase for Miinto
Fashion](/content/case-studies/deep-learning-for-miinto/index.html)